Essential Kit


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A little from the Culture Athletics Team...

Home remedies are alright, but this stuff is the real deal. Keep those new kicks crisp! Please don't kill your shoes by throwing them in the washing machine. You're investing in shoes, the least you can do is help them last!! (And look good doing it).

PRO TIP: It's always best to brush off dust/scuff marks before you resort to shampooing/washing (especially flyknits).



Jason Markk's signature kit which includes a 4 oz. bottle of our Premium Shoe Cleaning solution and Standard Brush. The perfect pairing to get you started or to maintain your cleaning fix.


  • 4 oz. Premium Sneaker Solution & Standard Brush
  • Does not contain any harsh chemicals or abrasives
  • 98.3% Natural and completely biodegradable
  • Safe on all colors and materials
  • Effectively cleans and conditions
  • Cleans up to 100 pairs of sneakers
  • Standard brush is excellent for tackling dirt on midsoles


NOTE: When cleaning premium leather, suede, cotton mesh and other delicate materials take extra care and be gentle. Jason Markk highly recommend using their Premium Shoe Cleaning Brush. The softer hog bristles are better suited for use on delicate surfaces.